diff --git a/tailbone/forms2/core.py b/tailbone/forms2/core.py
index 9dad0652..be67c585 100644
--- a/tailbone/forms2/core.py
+++ b/tailbone/forms2/core.py
@@ -2,7 +2,7 @@
 ################################################################################
 #
 #  Rattail -- Retail Software Framework
-#  Copyright © 2010-2017 Lance Edgar
+#  Copyright © 2010-2018 Lance Edgar
 #
 #  This file is part of Rattail.
 #
@@ -482,6 +482,8 @@ class Form(object):
             self.set_renderer(key, self.render_currency)
         elif type_ == 'quantity':
             self.set_renderer(key, self.render_quantity)
+        elif type_ == 'gpc':
+            self.set_renderer(key, self.render_gpc)
         elif type_ == 'enum':
             self.set_renderer(key, self.render_enum)
         elif type_ == 'codeblock':
@@ -638,9 +640,12 @@ class Form(object):
         value = self.obtain_value(record, field_name)
         if value is None:
             return ""
-        if value < 0:
-            return "(${:0,.2f})".format(0 - value)
-        return "${:0,.2f}".format(value)
+        try:
+            if value < 0:
+                return "(${:0,.2f})".format(0 - value)
+            return "${:0,.2f}".format(value)
+        except ValueError:
+            return six.text_type(value)
 
     def render_quantity(self, obj, field):
         value = self.obtain_value(obj, field)
@@ -648,6 +653,12 @@ class Form(object):
             return ""
         return pretty_quantity(value)
 
+    def render_gpc(self, obj, field):
+        value = self.obtain_value(obj, field)
+        if value is None:
+            return ""
+        return value.pretty()
+
     def render_enum(self, record, field_name):
         value = self.obtain_value(record, field_name)
         if value is None:
diff --git a/tailbone/templates/products/view.mako b/tailbone/templates/products/view.mako
index e7026713..10db733e 100644
--- a/tailbone/templates/products/view.mako
+++ b/tailbone/templates/products/view.mako
@@ -1,6 +1,5 @@
 ## -*- coding: utf-8; -*-
 <%inherit file="/master/view.mako" />
-<%namespace file="/forms/lib.mako" import="render_field_readonly" />
 
 <%def name="extra_styles()">
   ${parent.extra_styles()}
@@ -63,15 +62,15 @@
 ##############################
 
 <%def name="render_main_fields(form)">
-  ${render_field_readonly(form.fieldset.upc)}
-  ${render_field_readonly(form.fieldset.brand)}
-  ${render_field_readonly(form.fieldset.description)}
-  ${render_field_readonly(form.fieldset.size)}
-  ${render_field_readonly(form.fieldset.unit_size)}
-  ${render_field_readonly(form.fieldset.unit_of_measure)}
-  ${render_field_readonly(form.fieldset.unit)}
-  ${render_field_readonly(form.fieldset.pack_size)}
-  ${render_field_readonly(form.fieldset.case_size)}
+  ${form.render_field_readonly('upc')}
+  ${form.render_field_readonly('brand')}
+  ${form.render_field_readonly('description')}
+  ${form.render_field_readonly('size')}
+  ${form.render_field_readonly('unit_size')}
+  ${form.render_field_readonly('unit_of_measure')}
+  ${form.render_field_readonly('unit')}
+  ${form.render_field_readonly('pack_size')}
+  ${form.render_field_readonly('case_size')}
   ${self.extra_main_fields(form)}
 </%def>
 
@@ -113,30 +112,30 @@
 </%def>
 
 <%def name="render_organization_fields(form)">
-    ${render_field_readonly(form.fieldset.department)}
-    ${render_field_readonly(form.fieldset.subdepartment)}
-    ${render_field_readonly(form.fieldset.category)}
-    ${render_field_readonly(form.fieldset.family)}
-    ${render_field_readonly(form.fieldset.report_code)}
+    ${form.render_field_readonly('department')}
+    ${form.render_field_readonly('subdepartment')}
+    ${form.render_field_readonly('category')}
+    ${form.render_field_readonly('family')}
+    ${form.render_field_readonly('report_code')}
 </%def>
 
 <%def name="render_price_fields(form)">
-    ${render_field_readonly(form.fieldset.price_required)}
-    ${render_field_readonly(form.fieldset.regular_price)}
-    ${render_field_readonly(form.fieldset.current_price)}
-    ${render_field_readonly(form.fieldset.current_price_ends)}
-    ${render_field_readonly(form.fieldset.deposit_link)}
-    ${render_field_readonly(form.fieldset.tax)}
+    ${form.render_field_readonly('price_required')}
+    ${form.render_field_readonly('regular_price')}
+    ${form.render_field_readonly('current_price')}
+    ${form.render_field_readonly('current_price_ends')}
+    ${form.render_field_readonly('deposit_link')}
+    ${form.render_field_readonly('tax')}
 </%def>
 
 <%def name="render_flag_fields(form)">
-    ${render_field_readonly(form.fieldset.weighed)}
-    ${render_field_readonly(form.fieldset.discountable)}
-    ${render_field_readonly(form.fieldset.special_order)}
-    ${render_field_readonly(form.fieldset.organic)}
-    ${render_field_readonly(form.fieldset.not_for_sale)}
-    ${render_field_readonly(form.fieldset.discontinued)}
-    ${render_field_readonly(form.fieldset.deleted)}
+    ${form.render_field_readonly('weighed')}
+    ${form.render_field_readonly('discountable')}
+    ${form.render_field_readonly('special_order')}
+    ${form.render_field_readonly('organic')}
+    ${form.render_field_readonly('not_for_sale')}
+    ${form.render_field_readonly('discontinued')}
+    ${form.render_field_readonly('deleted')}
 </%def>
 
 <%def name="movement_panel()">
@@ -149,7 +148,7 @@
 </%def>
 
 <%def name="render_movement_fields(form)">
-    ${render_field_readonly(form.fieldset.last_sold)}
+    ${form.render_field_readonly('last_sold')}
 </%def>
 
 <%def name="lookup_codes_panel()">
@@ -210,7 +209,7 @@
   <div class="panel">
     <h2>Notes</h2>
     <div class="panel-body">
-      <div class="field">${form.fieldset.notes.render_readonly()}</div>
+      <div class="field">${form.render_field_readonly('notes')}</div>
     </div>
   </div>
 </%def>
@@ -219,7 +218,7 @@
   <div class="panel">
     <h2>Ingredients</h2>
     <div class="panel-body">
-      ${render_field_readonly(form.fieldset.ingredients)}
+      ${form.render_field_readonly('ingredients')}
     </div>
   </div>
 </%def>
diff --git a/tailbone/views/master.py b/tailbone/views/master.py
index c5573397..3f4a88c4 100644
--- a/tailbone/views/master.py
+++ b/tailbone/views/master.py
@@ -381,6 +381,8 @@ class MasterView(View):
             'instance_deletable': self.deletable_instance(instance),
             'form': form,
         }
+        if hasattr(form, 'make_deform_form'):
+            context['dform'] = form.make_deform_form()
         if self.has_rows:
             context['rows_grid'] = grid.render_complete(allow_save_defaults=False,
                                                         tools=self.make_row_grid_tools(instance))
diff --git a/tailbone/views/products.py b/tailbone/views/products.py
index f60abc75..461cb956 100644
--- a/tailbone/views/products.py
+++ b/tailbone/views/products.py
@@ -41,16 +41,15 @@ from rattail.util import load_object, pretty_quantity
 from rattail.batch import get_batch_handler
 
 import colander
-import formalchemy as fa
 from deform import widget as dfwidget
 from pyramid import httpexceptions
-from pyramid.renderers import render_to_response
 from webhelpers2.html import tags, HTML
 
-from tailbone import forms, forms2, grids
+from tailbone import forms2 as forms, grids
 from tailbone.db import Session
-from tailbone.views import MasterView2 as MasterView, AutocompleteView
+from tailbone.views import MasterView3 as MasterView, AutocompleteView
 from tailbone.progress import SessionProgress
+from tailbone.util import raw_datetime
 
 
 # TODO: For a moment I thought this was going to be necessary, but now I think
@@ -91,6 +90,46 @@ class ProductsView(MasterView):
         'current_price',
     ]
 
+    form_fields = [
+        'upc',
+        'brand',
+        'description',
+        'unit_size',
+        'unit_of_measure',
+        'size',
+        'unit',
+        'pack_size',
+        'case_size',
+        'weighed',
+        'department',
+        'subdepartment',
+        'category',
+        'family',
+        'report_code',
+        'regular_price',
+        'current_price',
+        'current_price_ends',
+        'deposit_link',
+        'tax',
+        'organic',
+        'kosher',
+        'vegan',
+        'vegetarian',
+        'gluten_free',
+        'sugar_free',
+        'discountable',
+        'special_order',
+        'not_for_sale',
+        'ingredients',
+        'notes',
+        'status_code',
+        'discontinued',
+        'deleted',
+        'last_sold',
+        'inventory_on_hand',
+        'inventory_on_order',
+    ]
+
     labels = {
         'status_code': "Status",
     }
@@ -312,71 +351,136 @@ class ProductsView(MasterView):
             return price.product
         raise httpexceptions.HTTPNotFound()
 
-    def _preconfigure_fieldset(self, fs):
-        fs.upc.set(label="UPC", renderer=forms.renderers.GPCFieldRenderer)
-        fs.brand.set(renderer=forms.renderers.BrandFieldRenderer, options=[])
-        fs.department.set(renderer=forms.renderers.DepartmentFieldRenderer)
-        fs.subdepartment.set(renderer=forms.renderers.SubdepartmentFieldRenderer)
-        fs.category.set(renderer=forms.renderers.CategoryFieldRenderer)
-        fs.unit_size.set(renderer=forms.renderers.QuantityFieldRenderer)
-        fs.unit_of_measure.set(label="Unit of Measure",
-                               renderer=forms.renderers.EnumFieldRenderer(self.enum.UNIT_OF_MEASURE))
-        fs.unit.set(renderer=forms.renderers.ProductFieldRenderer, label="Unit Item")
-        fs.pack_size.set(renderer=forms.renderers.QuantityFieldRenderer)
-        fs.regular_price.set(renderer=forms.renderers.PriceFieldRenderer, readonly=True)
-        fs.current_price.set(renderer=forms.renderers.PriceFieldRenderer, readonly=True)
-        fs.last_sold.set(readonly=True)
-        fs.status_code.set(label="Status")
-        fs.notes.set(renderer=fa.TextAreaFieldRenderer, size=(80, 10))
-        fs.append(fa.Field('current_price_ends', type=fa.types.DateTime, readonly=True,
-                           value=lambda p: p.current_price.ends if p.current_price else None))
-        fs.append(fa.Field('inventory_on_hand', readonly=True, label="On Hand",
-                           value=lambda p: p.inventory.on_hand if p.inventory else None))
-        fs.append(fa.Field('inventory_on_order', readonly=True, label="On Order",
-                           value=lambda p: p.inventory.on_order if p.inventory else None))
+    def configure_form(self, f):
+        super(ProductsView, self).configure_form(f)
+
+        # upc
+        f.set_type('upc', 'gpc')
+        f.set_label('upc', "UPC")
+
+        # department
+        f.set_renderer('department', self.render_department)
+
+        # subdepartment
+        f.set_renderer('subdepartment', self.render_subdepartment)
+
+        # category
+        f.set_renderer('category', self.render_category)
+
+        # unit_size
+        f.set_type('unit_size', 'quantity')
+
+        # unit_of_measure
+        f.set_enum('unit_of_measure', self.enum.UNIT_OF_MEASURE)
+        f.set_label('unit_of_measure', "Unit of Measure")
+
+        # unit
+        f.set_renderer('unit', self.render_unit)
+        f.set_label('unit', "Unit Item")
+
+        # pack_size
+        f.set_type('pack_size', 'quantity')
+
+        # regular_price
+        f.set_readonly('regular_price')
+        f.set_renderer('regular_price', self.render_price)
+
+        # current_price
+        f.set_readonly('current_price')
+        f.set_renderer('current_price', self.render_price)
+
+        # last_sold
+        f.set_readonly('last_sold')
+
+        # status_code
+        f.set_label('status_code', "Status")
+
+        # notes
+        f.set_widget('notes', dfwidget.TextAreaWidget(cols=80, rows=10))
+
+        # current_price_ends
+        f.set_readonly('current_price_ends')
+        f.set_renderer('current_price_ends', self.render_current_price_ends)
+
+        # inventory_on_hand
+        f.set_readonly('inventory_on_hand')
+        f.set_renderer('inventory_on_hand', self.render_inventory_on_hand)
+        f.set_label('inventory_on_hand', "On Hand")
+
+        # inventory_on_order
+        f.set_readonly('inventory_on_order')
+        f.set_renderer('inventory_on_order', self.render_inventory_on_order)
+        f.set_label('inventory_on_order', "On Order")
 
-    def configure_fieldset(self, fs):
-        fs.configure(
-            include=[
-                fs.upc,
-                fs.brand,
-                fs.description,
-                fs.unit_size,
-                fs.unit_of_measure,
-                fs.size,
-                fs.unit,
-                fs.pack_size,
-                fs.case_size,
-                fs.weighed,
-                fs.department,
-                fs.subdepartment,
-                fs.category,
-                fs.family,
-                fs.report_code,
-                fs.price_required,
-                fs.regular_price,
-                fs.current_price,
-                fs.current_price_ends,
-                fs.deposit_link,
-                fs.tax,
-                fs.organic,
-                fs.kosher,
-                fs.vegan,
-                fs.vegetarian,
-                fs.gluten_free,
-                fs.sugar_free,
-                fs.discountable,
-                fs.special_order,
-                fs.not_for_sale,
-                fs.ingredients,
-                fs.notes,
-                fs.status_code,
-                fs.discontinued,
-                fs.deleted,
-                fs.last_sold,
-            ])
         if not self.request.has_perm('products.view_deleted'):
-            del fs.deleted
+            f.remove('deleted')
+
+    def render_department(self, product, field):
+        department = product.department
+        if not department:
+            return ""
+        if department.number:
+            text = '({}) {}'.format(department.number, department.name)
+        else:
+            text = department.name
+        url = self.request.route_url('departments.view', uuid=department.uuid)
+        return tags.link_to(text, url)
+
+    def render_subdepartment(self, product, field):
+        subdepartment = product.subdepartment
+        if not subdepartment:
+            return ""
+        if subdepartment.number:
+            text = '({}) {}'.format(subdepartment.number, subdepartment.name)
+        else:
+            text = subdepartment.name
+        url = self.request.route_url('subdepartments.view', uuid=subdepartment.uuid)
+        return tags.link_to(text, url)
+
+    def render_category(self, product, field):
+        category = product.category
+        if not category:
+            return ""
+        if category.code:
+            text = '({}) {}'.format(category.code, category.name)
+        elif category.number:
+            text = '({}) {}'.format(category.number, category.name)
+        else:
+            text = category.name
+        url = self.request.route_url('categories.view', uuid=category.uuid)
+        return tags.link_to(text, url)
+
+    def render_unit(self, product, field):
+        product = product.unit
+        if not product:
+            return ""
+        text = product.full_description
+        url = self.request.route_url('products.view', uuid=product.uuid)
+        return tags.link_to(text, url)
+
+    def render_current_price_ends(self, product, field):
+        if not product.current_price:
+            return ""
+        value = product.current_price.ends
+        if not value:
+            return ""
+        return raw_datetime(self.request.rattail_config, value)
+
+    def render_inventory_on_hand(self, product, field):
+        if not product.inventory:
+            return ""
+        value = product.inventory.on_hand
+        if not value:
+            return ""
+        return pretty_quantity(value)
+
+    def render_inventory_on_order(self, product, field):
+        if not product.inventory:
+            return ""
+        value = product.inventory.on_order
+        if not value:
+            return ""
+        return pretty_quantity(value)
 
     def template_kwargs_view(self, **kwargs):
         kwargs['image'] = False
@@ -491,8 +595,8 @@ class ProductsView(MasterView):
             colander.SchemaNode(colander.String(), name='notes', missing=colander.null),
         )
 
-        form = forms2.Form(schema=schema, request=self.request,
-                           cancel_url=self.get_index_url())
+        form = forms.Form(schema=schema, request=self.request,
+                          cancel_url=self.get_index_url())
         form.set_type('notes', 'text')
 
         params_forms = {}
@@ -504,7 +608,7 @@ class ProductsView(MasterView):
                 for node in schema:
                     node.param_name = node.name
                     node.name = '{}_{}'.format(key, node.name)
-                params_forms[key] = forms2.Form(schema=schema, request=self.request)
+                params_forms[key] = forms.Form(schema=schema, request=self.request)
 
         if self.request.method == 'POST':
             controls = self.request.POST.items()