diff --git a/tailbone/views/products.py b/tailbone/views/products.py
index 28186ac3..5265edbc 100644
--- a/tailbone/views/products.py
+++ b/tailbone/views/products.py
@@ -81,6 +81,7 @@ class ProductView(MasterView):
     supports_autocomplete = True
     bulk_deletable = True
     mergeable = True
+    touchable = True
     configurable = True
 
     labels = {