diff --git a/rattail_demo/web/views/products.py b/rattail_demo/web/views/products.py
index 376a96c..f0bc18f 100644
--- a/rattail_demo/web/views/products.py
+++ b/rattail_demo/web/views/products.py
@@ -18,6 +18,7 @@ class ProductView(corepos_base.ProductView):
         if self.editing:
             f.fields = [
                 'upc',
+                'item_id',
                 'brand_uuid',
                 'description',
                 'unit_size',