diff --git a/rattail_corepos/corepos/office/importing/db/model.py b/rattail_corepos/corepos/office/importing/db/model.py
index 15d5190..e0170ef 100644
--- a/rattail_corepos/corepos/office/importing/db/model.py
+++ b/rattail_corepos/corepos/office/importing/db/model.py
@@ -158,6 +158,30 @@ class MemberInfoImporter(ToCore):
     model_class = corepos.MemberInfo
     key = 'card_number'
 
+    # default is to read first/last name directly from `meminfo`
+    # table, but if this flag is set then names will be read from
+    # `custdata` instead (where `personNum = 1`) although `meminfo`
+    # will still be used as fallback in that case.
+    prefer_local_names_from_custdata = False
+
+    # default is to compare street address "as-is" between systems.
+    # but CORE can be inconsistent with presence or lack of newline
+    # suffix, when address is just one line (which is the typical
+    # scenario).  so if this flag is set then importer will strip
+    # whitespace automatically when reading this field value.
+    strip_address_street = False
+
+    # similar to previous flag, this one makes the importer strip
+    # whitespace from *all* address fields when reading.
+    strip_address_all = False
+
+    # somewhat akin to the address flags, this one if set will cause
+    # the importer to "normalize" phone numbers read from CORE.  the
+    # assumption would be that the host/source side of the import
+    # would also be presenting normalized phone data for comparison to
+    # work correctly.  cf. AppHandler.normalize_phone_number()
+    normalize_phone_numbers = False
+
     @property
     def supported_fields(self):
         fields = list(super(MemberInfoImporter, self).supported_fields)
@@ -169,6 +193,21 @@ class MemberInfoImporter(ToCore):
     def normalize_local_object(self, member):
         data = super(MemberInfoImporter, self).normalize_local_object(member)
 
+        if self.prefer_local_names_from_custdata and member.customers:
+            customer = member.customers[0]
+            data['first_name'] = customer.first_name
+            data['last_name'] = customer.last_name
+
+        if self.normalize_phone_numbers:
+            data['phone'] = self.app.normalize_phone_number(data['phone'])
+
+        if self.strip_address_street or self.strip_address_all:
+            data['street'] = (data['street'] or '').strip()
+        if self.strip_address_all:
+            data['city'] = (data['city'] or '').strip()
+            data['state'] = (data['state'] or '').strip()
+            data['zip'] = (data['zip'] or '').strip()
+
         if 'member_type_id' in self.fields:
             data['member_type_id'] = None
             customer = member.customers[0] if member.customers else None